Project Marketing & Sales Specialists
One of Australia’s most experienced projects & developments specialists
We are an end-to-end projects team with a wealth of experience spanning new and off-the-plan residential developments, including apartments, townhomes and house & land projects plus multi-staged urban renewal developments and site sales.
From site identification and acquisition, concept and design recommendations to innovative marketing and sales strategies, McGrath Projects enhances value throughout the project lifecycle and will be by your side every step of the way.
We understand the market intimately and are deeply involved in every part of the journey. With a hands-on approach and an unrelenting commitment to quality and value, we always deliver.
#1
Followed real estate brand in Australia
130+
Offices in the McGrath network
30+
Years of experience
Nothing But Extraordinary
A dedicated projects team with a wealth of experience, skills and knowledge, and a longstanding track record of consistently delivering outstanding results. We’re strategic thinkers, detail-driven and innovative, with a deep understanding of our industry.
Site Identification
We help clients identify potential development sites and opportunities across Sydney and NSW, predominantly, but not exclusively, in the North-West, South-West and Western Sydney regions.
Highest & Best Use Studies
We provide industry-leading feasibility studies, identify core target markets, and can assist with the project’s design and product mix to suit buyer demand.
Strategic Sales
We work with our clients to determine a clear go-to-market strategy, including pricing that is competitive in the market, no matter the size, type or location of the project.
Marketing Strategies
We collaborate with you, your creative agency, render agency and media outlets to develop strategic campaigns, quality material and strong messaging that drives enquiry.
Current Projects
Blacktown NSW
Modern, affordable 1 and 2 bed apartments with quality finishes, communal spaces and excellent connectivity, just 450m from Blacktown Station and close to major amenities, in a rapidly growing hub driven by major infrastructure, new jobs and lifestyle conveniences.
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Macquarie Park NSW
1, 2 and 3 bed apartments in a highly connected location, moments from transport, retail, education and green spaces. With thoughtful design, communal amenities and Landmark’s proven quality, it delivers a convenient and vibrant urban lifestyle.
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Kew Tallawong | Tallawong NSW
Quality 1, 2 and 3 bed apartments in a vibrant, green masterplanned community. Stage 1 complete & settled, stage 2 now selling. Modern design, smart features, abundant open space, planned retail, excellent ventilation and secure, flexible living amenities.
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The Grand Residences | Eastlakes, NSW
Complete and move-in ready, 1, 2 and 3 beds, some with studies, all with parking, set above ground floor retail and close to transport – the most affordable Eastern Suburbs apartments.
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Dara Blacktown | Blacktown, NSW
Stylish 2-bed apartments in Blacktown’s thriving CBD, just minutes from transport and amenities. With government incentives, strong rental demand, and major revitalisation projects underway, it’s an ideal opportunity for first-home buyers and investors.
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Rosella Retirement Resort | Dural, NSW
Spacious, low-maintenance 2 and 3-bed apartments with elegant finishes, wellness amenities and a supportive community — empowering residents to embrace an active, fulfilling and connected lifestyle where downsizing isn’t a compromise, it’s a smart upgrade.
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Evergreen | Box Hill, NSW
Evergreen is an estate of 37 Torrens Title land lots from 225–342sqm in a prime Box Hill location close to future schools, Box Hill Town Centre, transport options, parks and major shopping hubs. Ideal for first home buyers, builders, investors or owner-occupiers.
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Kailani | Batemans Bay, NSW - SOLD OUT
Boutique block of 16 oversized 3-bed apartments with SMEG kitchens, spacious living, dual balconies, double parking, storage, north aspect and high-quality finishes. A luxurious, serene lifestyle with direct views of Batemans Bay.
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The McGrath Projects Difference
McGrath Projects, a specialised division of McGrath Estate Agents, delivers hands-on service to maximise exposure and achieve exceptional sales outcomes. We support all stages of residential developments, from site acquisition and design to marketing and sales, enhancing value and ensuring every project’s success.
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An end-to-end service offering
We manage the full project lifecycle, from site acquisition, feasibility and use studies, to design and product recommendations, strategic pricing, bespoke marketing and buyer management. Our fully integrated approach ensures every detail is optimised, driving efficiency and delivering maximum results for every project.
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Strategic, detail-driven and innovative
We blend strategic insight with deep market knowledge to craft bespoke campaigns that engage today’s buyers. Using a mix of creative, digital and traditional marketing channels, our fresh, contemporary approach generates strong enquiry and drives sales, delivering results with precision and impact.
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The power of the McGrath Network
As Australia’s most connected and trusted real estate network, McGrath offers unmatched project exposure. Our extensive agent network maximises buyer reach, while our reputable brand inspires confidence. We leverage cross-promotion across sales and property management to engage investors, downsizers and first-home buyers.
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A proven track record
We are results-driven, consistently delivering outstanding outcomes. As Sydney’s fastest-growing franchise with six offices across key growth corridors, we lead in sales, projects, buyer engagement, and personnel. Our proven success fosters repeat developer partnerships, and we strive to exceed expectations, over-delivering on every project.
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Our people – our greatest asset
Our team combines decades of experience with fresh ideas and passion. Project sales specialists immerse themselves in your development, supported by a dedicated backend team handling administration, compliance and marketing. Weekly collaboration ensures insights are shared, progress tracked and strategies adapted to maximise results.
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The Team
Kon Stathopoulos
Group Principal & Managing Director | 0400 124 518
With over 20 years’ experience leading teams of high performing sales executives, Kon Stathopoulos brings a unique perspective to his role as Principal & Owner of McGrath West, Northwest, Hills & Hawkesbury. Having been hand-picked by John McGrath as the Head of Sales for company-owned McGrath Estate Agent offices and leading over 300 agents in 32 offices, Kon has a deep understanding of how to achieve the best results from his team and for his clients. From developing bespoke strategies for properties to mentoring and training his team on industry leading processes and techniques, Kon's commitment to excellence is multi-dimensional. His strong strategic management skills drive exceptional results, and he is a proven leader who stands apart from his peers.
Adam Sparkes
Partner & Associate Director | 0413 064 319
With 26+ years’ experience, Adam Sparkes brings a wealth of intrinsic knowledge to the team and his clients. His high level of professionalism and expert negotiating skills have made him a market leader for off-the-plan and brand-new residential projects. Having worked for several major development groups overseeing projects in Sydney, Melbourne, Brisbane, Perth and NZ, Adam has a deep understanding of the entire development process, and an enviable connection with industry peers. With a passion for design and architecture, Adam loves seeing the initial project concept transformed into a completed community. A loyal, transparent and highly respected professional with a hands-on approach, Adam will implement the right strategy for a successful sales campaign.
Ryan Hawes
Projects & Developments Specialist | 0431 687 600
An accomplished agent with extensive experience across projects, development sites and residential real estate, Ryan Hawes has worked with and created lucrative opportunities for many developers, builders and homeowners. A leader in the industry with remarkable communication skills, he has built mutually profitable relationships with clients culminating in over $500m worth of acquisitions and a considerable amount in real estate transactions. He has an honest and personable approach, a broad knowledge base and a genuine passion for his work and the industry. With over a decade of experience in the industry, he has a reputation as an elite agent, with tenacity, grit and razor-sharp focus.
Sam Noakes
Projects & Developments Specialist | 0417 106 607
Sam Noakes is a professional projects specialist who has been in the industry since 2005. He enjoys working with developers to leverage the project’s full potential. He offers an end-to-end service including assistance in the initial design stage, floorplan recommendations, pricing studies, display suite advice, creative agency collaboration and suggestions around inclusions and finishes, flowing into sales and after-sales service. He understands that purchasers have different needs and budgets and he takes the time to listen to their requirements. His negotiation skills and specialised service allow him to provide an enjoyable experience for all. Among his many accolades, Sam holds the record for an off-the-plan sale in Parramatta at $3.325m. He is warm and approachable and instantly instils trust in everyone he meets.
Josh Pyatt
Projects & Developments Specialist | 0415 329 804
A highly dedicated projects and developments specialist with a strong investment background, Josh Pyatt leverages his excellent knowledge in property development and planning to maximise the highest sale prices possible for his clients. A licensed real estate agent with over 15 years‘ experience in the field, his career highlights include successfully selling 5 properties in just one week. He relishes the opportunity to bring people together from all walks of life and enjoys getting deals done for his clients. Josh has aligned himself with the industry leading McGrath Estate Agents to capitalise on their streamlined processes and vast network, to deliver specialised service and exceed customer expectations.
Alastair Kivell
Seniors Living Specialist | 0411 207 468
With over a decade of experience, licensed sales agent Alastair Kivell brings a wealth of knowledge and specialised insights to the property market. Recognised with multiple awards, he has set suburb and street records in Beecroft and Cheltenham and successfully managed the sell-out of several 60–90 unit projects and land subdivisions. Alastair’s career also includes time with one of Australia’s largest retirement living operators, where he gained extensive expertise in retirement village contracts and supported clients transitioning from independent living into higher care facilities. Known for his approachable nature, professionalism, and ability to connect with people, Alastair prides himself on delivering outstanding outcomes. Passionate about helping clients achieve their goals, he is proud to represent the trusted McGrath brand.
Lou Chisholm
Marketing & Operations Manager
A diligent, high achieving professional with nearly 20 years’ property marketing experience, Lou Chisholm provides outstanding service as our Marketing & Operations Manager. She draws from a comprehensive background in the industry, showcasing well-honed skills alongside a profound understanding of how to brand and market a project effectively. Her detail-oriented work style and immense dedication enable her to create bespoke, exceptionally planned marketing for each project. With a vast geographic reach, Lou specialises in a variety of projects including apartments, townhouses and house & land developments. She cherishes the variety of each job and the thrill of successfully launching a project to market. She aligns with McGrath’s devotion to quality and has consistently delivered stellar results for every party involved.
Contact us
The most successful projects are built on early engagement and genuine collaboration. We’re passionate about partnering with like-minded, respected developers who share our vision for creating high-quality projects that leave a lasting legacy for residents and the broader community.
To view our Credentials Document, complete the enquiry form.
ADDRESS
1/31 Grose Street
Parramatta NSW 2150
PHONE
T +61 2 9407 7800
PROUDLY PART OF MCGRATH WEST | NORTHWEST | HILLS | HAWKESBURY GROUP